What is Prime?

Primal is an innovative blockchain platform that aims to evolve the concept of Fan Tokens by adding gamification mechanisms and implementing a Move to Earn system that invites users to exercise to earn rewards.

What if you could support your favorite athletes and get exclusive benefits at the same time? That is Primal's value proposition, an innovative platform that combines the concept of Fan Tokens with gamification.

With this proposal, Primal seeks to revolutionize the Fan Tokens market, by offer real and sustained utility to fans and athletes. To achieve this, Primal seeks to create an authentic and lasting connection between the two, which is built through various dynamics.

In this way, Primal seeks to generate an integrated fitness application that allows users to obtain benefits for exercising (Move2Earn – M2E). Primal's success has been such that it has already licensed more than 250 athletes including soccer stars, UFC, cricket and other major sports leagues, in addition to offering integrations with Apple devices, Fitbit, Whoop and other sports devices to open a market of over 100 million immediate users.

The creative mind behind this project is Ben Husted, who has more than 15 years of experience managing operations in the entertainment industry in the music, gaming, esports and e-commerce sectors.

Thanks to his vision and the work of his team, Primal has become the largest fitness ecosystem on the Web3 and one of the most successful digital asset launches of 2022.

Introduction to Primal

Before we dive into the details of Primal, it's important to understand the concept of fan tokens. Fan Tokens are a way to tokenize fans' loyalty and commitment to their sports idols.. By purchasing a Fan Token from an athlete, the fan gains access to a series of benefits, such as participating in surveys, raffles, events and unique experiences.

Furthermore, Fan Tokens can be exchanged on the secondary market for other tokens or coins.

Inner Circles, connected to athletes and fans

But in any case, PRIMAL goes beyond the traditional Fan Tokens and offers additional utility to fans and athletes. To accomplish this, Primal allows fans to access private communities where to interact with their idols and other like-minded fans. These communities are called Internal Circles (or Inner Circles) and they are exclusive spaces where athletes share valuable content, such as tutorials, advice, anecdotes and news.

Inner Circles allow athletes of any discipline to create their own ecosystem within Primal. This will help athletes throughout their careers by offering additional income streams and media support. Users will pay $PRIMAL in athlete deposits, giving them access to all the exclusive benefits. Thus, you can see the Inner Circle as a combination of systems through crowdfunding like Patreon and a social platform, where athletes can offer different levels of membership with increasing level of content: the higher the level, the more the user has to stake.

With this dynamic, fans can learn from athletes and improve their skills and knowledge through online courses and training. Courses can range from technical and tactical aspects of the sport to nutrition, mental health and personal development. Fans who complete the courses will receive digital certificates and rewards.

Move2Earn, the new concept behind Primal

Move2Earn is a revolutionary platform that Primal uses to incentivize fans to participate in various activities related to their favorite sports teams and athletes. These activities can include anything from predicting match results to sharing posts on social media.

Thus, Primal encourages fans to exercise and lead a healthy lifestyle. Fans can register their sports activities on the platform and receive rewards. These tokens can be used to access more benefits or to support social causes linked to athletes.

So the more fans participate, the more Primal can win. This creates a win-win situation for both fans and sports organizations, while fans enjoy a better fan experience.

Project tokenomics: $PRIMAL and $ENRGY

Primal has a tokenomics in which we have two tokens: $PRIMAL and $ENRGY.

$PRIMAL is the platform's native token. It is used to access the services and benefits offered by Primal. $PRIMAL has a maximum bid of 5.000 million units, which are divided into:

1. 25% goes to the platform's incentive system.
2. 18% is sold publicly.
3. 15% is allocated to the platform's liquidity and staking system.
4. Another 15% remains in the possession of the Primal team.
5. 10,75% is sold privately.
6. 7,25% is assigned to the development of the platform.
7. 6% allocated to project partners.
8. And finally 3% destined to the marketing of the platform.

In addition, $PRIMAL serves as the governance token for the platform with utility as varied as the ones we see in the following image:

The system encourages staking of $PRIMAL tokens in order to:

1. Get free NFTs, which you can do by staking $PRIMAL at launch to receive a free PRIMAL NFT.
2. Improve the rewards received for the “Move2Earn” option.
3. Receive discounts on NFT trading fees of 2,5% to 2% (0,5% discount).
4. Being a governance token, having $PRIMAL tokens gives you power within the DAO.
5. Improve our staking performance as up to 50% of NFT trading fees will be available as additional rewards for staking participants.

Additionally, we have the $ENRGY token. This secondary platform token, it is used to participate in the activities and events organized by the stars associated with PRIMAL. $ENRGY is generated through the $PRIMAL staking process, that is, by locking an amount of $PRIMAL in a smart contract in exchange for receiving $ENRGY periodically. $ENRGY has a variable offer that depends on the demand and the use it has on the platform.

This tokenomics setup seeks to create an ecosystem where fans can interact with their idols, access exclusive content, get rewards, and participate in the governance of the platform. At the same time, tokenomics seek encourage the use and retention of tokens, generating scarcity and value for them.

Primal Benefits

There are several benefits to earning Primal, benefits that are available to both fans and sports organizations. For hobbyists, Primal offers a more immersive and rewarding experience. Fans can use their tokens to access exclusive content, vote on team decisions, or even get discounts on merchandise.

This helps create a sense of community and loyalty among fans, which can translate into increased revenue for sports organizations. Also, by participating in Move2Earn activities, fans can earn tokens that can be traded on cryptocurrency exchanges, which can bring them profit.

For sports organizations, Primal offers the opportunity to increase revenue and fan engagement. By offering exclusive content and activities to token holders, sports organizations can create a feeling of exclusivity and loyalty among fans.

This can lead to increased ticket sales, merchandising, and sponsorship opportunities. Additionally, by incentivizing fans to participate in Move2Earn activities, sports organizations can gain valuable insight into fan behavior and preferences, which can inform future marketing and business decisions.

Primal, revolutionizing sports marketing

Primal revolutionizes the sports industry by producing a more engaging and rewarding experience for fans. By using the tecnología blockchain and the Move2Earn platform, PRIMAL is able to incentivize fan participation while generating new revenue streams for sports organizations.

In this way, the platform is able to capture the full potential of the fan economy: create value from the loyalty of fans towards an athlete. With this vision, Primal harnesses the emotional capital of sports fans to drive adoption of a tokenized product infrastructure.

Furthermore, PRIMAL is an exciting new development in the world of sports marketing. After all, fan tokens have the potential to revolutionize the way we think about fan engagement and revenue generation in the sports industry. However, as with any investment, it is important to do your research and understand the risks before investing in PRIMAL. If you are interested in investing in fan tokens, be sure to research different projects and consult with a financial advisor to determine the best strategy for you.

Sources:

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